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LEAD MANAGEMENT

Real estate lead management software for your sales team

Capture every enquiry, assign leads to the right salesperson, track the sales pipeline and manage follow-ups from one place.

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  • Every source in one pipeline99acres, MagicBricks, Housing.com, Facebook Lead Ads and your website.
  • Auto-assigned to a repBy project, source or round-robin.
  • Follow-ups never missedReminders and the full history on every lead.

CENTRALIZED

Manage every real estate lead from one place

Enquiries arrive from portals, ad campaigns, WhatsApp and phone calls. A lead management system for real estate has to bring them together before any of them can be worked properly, and that is what this does.

WHERE LEADS COME FROM

  • Facebook Lead Ads
  • 99acres
  • MagicBricks
  • Housing.com
  • WhatsApp
  • Your website
  • Phone calls
Vastu CRMONE SYSTEM 176 leads this week

ONE PIPELINE

  • New
  • Contacted
  • Site visit
  • Negotiation
  • Booked

  • Capture leads

    Every enquiry arrives in one system, whether it came from a portal, an ad, a WhatsApp message or a phone call.

  • Organise leads

    Each lead carries its source, project, requirement, status and owner, so nothing has to be pieced together later.

  • Manage leads

    Move every opportunity through your own sales process, from first contact to a confirmed booking.

PIPELINE

Track every lead from enquiry to booking

Sales managers and lead managers get one view of where every opportunity stands, who owns it and what has to happen next. Real estate lead tracking stops being a WhatsApp group and a spreadsheet.

  • New4
    • RIRohan Iyer3BHK · Tower B₹1.4 Cr99acresNewArjun
  • Contacted6
    • MNMeera Nair2BHK · Tower A₹92 LWhatsAppWarmArjun
  • Site visit3
    • DMDev Malhotra3BHK · Tower C₹1.6 CrWebsiteSat 11:00Arjun
  • Negotiation2
    • AMAarav Mehta2BHK · Tower A₹88 LFacebookHotArjun
  • Booked1
    • VRVikram RaoA-0305 · booked₹1.1 Cr99acresBookedArjun

LostLost is an outcome, not a stage. A lead can be marked lost from anywhere in the pipeline, with the reason kept on the record.

Automatically assign leads to the right salesperson

Every enquiry lands with an owner the moment it arrives, so nobody has to hand leads out by hand and nothing sits unclaimed overnight.

  • By project

    Leads for a project always reach the team that sells it.

    Skyline Towers → Arjun

  • By source

    Portal enquiries can go to the rep who handles that portal.

    99acres → Priya

  • Round-robin

    Everything else is shared out evenly, in turn.

    Arjun → Priya → Sana

LEAD 360

Track every interaction with Lead 360

See the complete history of a lead without searching through different tools or conversations. Real estate lead tracking software is only useful if the whole story sits on one screen.

  • CallsEvery call logged with its duration, and the recording attached to the lead.
  • Site visitsVisits stay on the record, so the history is not sitting in one rep’s head.
  • Interested unitsYou can see which unit the buyer is actually considering.
  • Follow-upsThe next action is always visible, with a date and an owner.

FOLLOW-UPS

Stay on top of every real estate lead follow-up

A lead is only useful when your team knows what to do next. Schedule follow-ups, set reminders and give every rep a clear view of the leads that need attention, which is all real estate follow up software really has to get right.

  • Overdue1
    • 9:15 AMYesterdayAMAarav MehtaSkyline Towers · Tower ACall back
  • Today5
    • 10:00 AMNowRIRohan IyerSkyline Towers · Tower BCall back
    • 11:30 AMIn 90 minMNMeera NairSkyline Towers · Tower ASite visit follow-up
    • 2:00 PMAfternoonDMDev MalhotraSkyline Towers · Tower CPricing discussion
  • This week12
    • Thu 4:00 PMThursdayVRVikram RaoA-0305 · bookedPayment follow-up
    • Sat 11:00 AMSaturdayKRKavya RaoSkyline Towers · Tower BSite visit
  • Follow-up schedulingSet the next action, with a date and a time, on any lead.
  • RemindersThe rep is reminded before it is due, not after it is missed.
  • Today viewEach rep opens the day already knowing who to call first.
  • Lead classificationHot, warm and cold tags decide what gets attention today.

From first contact to site visit and negotiation, every next action stays visible. Automated WhatsApp and email sequences sit alongside this, and are covered on the WhatsApp and Email page.

FILTER & PRIORITISE

Find the leads that need attention

Filter a large real estate sales pipeline by the information that matters, and get to the handful of leads worth calling today. Real estate lead management is mostly the art of deciding who to call first.

  • Custom lead fields

    Add the attributes your sales process actually uses, so leads carry the information your team asks for, not a generic template.

  • Role-based access

    Admins, sales and pre-sales each see what they should. A rep works their own leads; a manager sees the whole pipeline.

Turn every real estate enquiry into a trackable opportunity

Manage your leads, pipeline, follow-ups and sales activity from one real estate CRM built for property sales teams.

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  • No setup fees
  • Free onboarding
  • All features on every plan

Questions about real estate lead management

The things sales teams ask before they move their pipeline into a CRM.

  • What is real estate lead management software?

    Real estate lead management software collects every property enquiry in one place and tracks it from first contact to a booking. Instead of enquiries sitting in separate inboxes, portal notifications and WhatsApp chats, each one becomes a lead record with a source, a requirement, a budget, an owner and a next action, so a sales team can see what is actually in play.

  • How does a real estate lead management system work?

    It follows the shape of a property sale: capture, assign, track, follow up, site visit, negotiation and booking. An enquiry arrives from a portal, an ad or a call and is captured automatically. A routing rule assigns it to a salesperson. The rep works it through the pipeline, logging calls and visits as they go, and the system keeps the next follow-up visible until the lead either books or is marked lost.

  • How does Vastu CRM manage real estate leads?

    Vastu CRM brings leads from Facebook Lead Ads, 99acres, MagicBricks, Housing.com, WhatsApp, your website and phone calls into one pipeline. Each lead is auto-assigned by project, source or round-robin, moves through New, Contacted, Site visit, Negotiation and Booked, and carries a Lead 360 record with its full history. Follow-ups are scheduled against the lead, and the Today view tells every rep what to do first.

  • Can Vastu CRM track real estate leads from different sources?

    Yes. Facebook and Instagram lead ads flow in directly, portal enquiries from 99acres, MagicBricks and Housing.com are captured from the portal emails, website forms post straight into the pipeline, and calls and walk-ins can be added manually. Every lead keeps the source it came from, so you can see which channels are producing buyers rather than just enquiries.

  • Can I automatically assign real estate leads to sales reps?

    Yes. Assignment rules can route by project, so enquiries for a particular tower always reach the team selling it; by source, so portal leads go to the rep who handles that portal; or round-robin, so everything else is shared evenly in turn. The lead lands with an owner the moment it arrives, which is what stops enquiries sitting unclaimed overnight.

  • Does Vastu CRM provide real estate lead tracking?

    Yes, through Lead 360. One screen holds the complete history of a lead: calls with their duration and recording, WhatsApp and email conversations, site visits, the units the buyer is interested in, and the next scheduled follow-up. Managers can see where a lead stands without asking the rep, which is the practical difference between lead tracking and a list of names.

  • Can sales teams manage follow-ups in Vastu CRM?

    Yes. Any lead can carry a scheduled follow-up with a date, a time and an owner, and the rep is reminded before it falls due. The Today view shows what is due today and what is already overdue, sorted so the most urgent work is at the top. Combined with hot, warm and cold classification, it is what real estate agent lead management software is really for: knowing who to call next.